Built to Blog
Getting Your First 10,000 Readers and Generating a Six-Figure Blogging Income
👋 Hey there! I’m Ryan.
Back in 2014, I started my blog (ryrob.com). Since then, I’ve grown it to become a dependable source of multiple six-figures in annual revenue. Last year alone, I earned $451,238 from my blog. Even more importantly... I built deeply meaningful relationships with readers (and hundreds of Built to Blog course students) from around the world who've been starting and growing profitable blogs of their own.
Today, my blog gets over 500,000 monthly readers, has more than 150,000 smart subscribers getting my weekly content, and my podcast reaches 30,000 monthly listeners. All in all, my blog generates anywhere from $20,000 to $60,000 in monthly income—and I started hitting these milestones several years ago, on the side of my full-time job.
I’ve used my blog to broker five-figure monthly retainer deals, consulting for companies like LinkedIn, Google, Zendesk, Adobe, and Intuit. It’s helped me launch multiple products and courses. My writing and content has been featured on Forbes, Entrepreneur, Inc, Business Insider, and Fast Company amongst others.
I’ve worked with entrepreneurs like Tim Ferriss, Lewis Howes, Nir Eyal, Steli Efti and Vanessa Van Edwards to effectively market and grow their online businesses.
Choosing to invest in building a blog—and spending 1000’s of hours over the years testing, experimenting, and learning how to double down on what’s actually working best—has changed my life. But it hasn’t always been easy…
In Built to Blog, I'm opening up my personal playbook—learned through 1000’s of hours of testing, experimenting, and doubling down on what’s actually working—to show you exactly how I've grown my blog into a six-figure source of side income.
Throughout this course's 54 lessons, over 8 hours of instructional video lectures, more than 15,000 words in private written content, and 5 hours of exclusive video interviews with ten of the world's most influential bloggers, I'm showing you exactly how to build a profitable blog (without wasting time and money on tactics that don't work today).
We cover the nitty-gritty details of everything from the mechanics of getting your blog set up and optimized, to developing a writing practice, creating content that's designed to attract readers, driving traffic, building an email list, monetizing your blog and more. To say this is epic would be an understatement. Come join us today.
Your Instructor
I teach 500,000+ monthly readers how to start and grow a profitable blog. Over the past 8 years, I've grown my blog into a source of more than $450,000 in annual revenue—mostly on the side of my day job. My work has been featured on publications like Fast Company, Forbes, Entrepreneur, Inc, Business Insider and many more. Come join us in Built to Blog and access my blogging masterclass today 👋
"Ryan's a very smart dude, well-worth paying attention to and learning from. As a side note, he's currently kicking my ass on Google."
- Jon Morrow, Award-Winning Seven-Figure Blogger at SmartBlogger.com
"If you want to grow a blog from scratch, there’s ONE person to follow: Ryan Robinson. He’s one of the few people in the space that actually walks the walk."
- Brian Dean, Blogger and Consultant at Backlinko
Course Curriculum
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Start1. Finding a Profitable Niche (that’s Right for You) to Blog About (28:08)
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Start2. Registering Your Domain and Selecting the Best Hosting Plan (12:18)
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Start3. Setting up Your WordPress-Powered Blog (for Maximum Search Engine Optimization) (14:33)
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Start4. Choosing & Installing Must-Have Plugins (5:22)
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Start5. Creating Your Essential Blog Pages (12:17)
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Start6. To Logo or Not to Logo? (and Adding a Logo to Your Blog) (6:28)
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Start7. Tracking Your Blog Readers (Advanced Google Analytics Tour) (17:24)
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Start1. Generating High-Traffic Blog Post Ideas (30:27)
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Start2. Keyword Research, Ranking and Prioritization (25:04)
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Start3. Understanding Your Readers (Demographics and Psychographics) (8:08)
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Start4. How to Write Engaging Blog Content (That Converts) (31:02)
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Start5. Engineering Your Blog Content for Promotion Success (24:59)
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Start6. Writing Strong Headlines (11:07)
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Start7. Creating a High-Converting Call-to-Action (12:16)
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Start8. Publishing Your First Blog Post (and Optimizing Your Content) (22:29)
"I’ve known Ryan for a few years now. His content creation and promotion skills are amazing! His website will teach you everything you need to know about starting a blog of your own. I highly recommend learning from him."
- Michelle Schroeder, Seven-Figure Blogger at Making Sense of Cents
"I've been blogging since 2009, and while I've had some success with it, I never really had a handle on SEO or search traffic. A couple of months ago since I joined Built to Blog, I've completely revamped my approach to driving blog traffic. Because of this course, I've already seen a 53% increase in visibility on our articles and a 30% increase in search traffic alone. It's been insane, this actually does work. Ryan is one of the smartest people I know when it comes to search engine optimization and I can't recommend this course enough, It's well worth the investment."
- Preston Lee, Millo.co
"In the first month of working with Ryan on growing our blog traffic, our content drove 12,000 more views, over $4,000 in additional revenue, and he landed us features on Business Insider, Lifehacker, Inc and The Observer."
- Michael Sacca, Dribbble & Rocketship.fm
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"Ryan produces exceptional content that’s hard to find. He wrote one of the best articles on our site, got us featured on publications and taught our team how to replicate his strategies."
- Meredith Wood, VP of Content at Fundera
"I wouldn't normally buy a 'start a blog' course, but I suspected Ryan would have some value bombs to deliver, and he certainly did. Now I know how he's kicking everybody else's ass in Google search rankings!"
- Rob Palmer, One of the World's First Bloggers
"Going through Ryan's course has set me on a path to starting my own blogging business. In fact, in 3 months I have almost doubled my blogging income and it's still increasing! I wouldn't have started if I hadn't signed up for this course."
- Katie B.
Frequently Asked Questions
"Ryan is a pro at teaching people how to start a blog, write great content and get as much traffic as possible. He’s taught thousands of people how to do it. What are you waiting for? Get his help!"
- Hiten Shah, Serial Startup Founder, Investor and Blogger
"What's helped me most with Built to Blog, is that it keeps me consistent, accountable and staying focused on the right things. The community is awesome too, and Ryan always chimes in with his tips, knowledge & advice that has been invaluable. If you really want to get your blog up (the right way), I highly recommend this course."
- Alberto Nodale, Blogger, Influencer & Mister Austria
"This course is worth way more than $297. I've been following Ryan for several years and his consistent course quality continues to impress. Built to Blog really breaks down how to promote and monetize your blog with very up-to-date strategies. Trust me, you won't find his tactics sourcing through 'how to blog' articles! The monetization section in particular has helped me to see what I really need to focus on long-term in order to scale. Most of all, Ryan actually engages with his students to make sure we can apply what we're learning."
- Kevin P.
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30 Day (No Questions Asked) Money Back Guarantee
Because I stand firmly behind my belief that Built to Blog is hands down the most impactful, comprehensive blogging course you'll find—whether you're just getting started, all the way through to driving in thousands of readers and generating real revenue—I confidently offer a 30 day, no questions asked money back guarantee. If you join us in Built to Blog, get started and determine the course isn't right for you, no worries, I'm happy to refund your purchase. I want this to be a no risk decision for you to come join thousands of happy students who've taken Built to Blog and experienced real results.
"Ryan taught us how to create great content that’s now been shared tens of thousands of times and by influencers with millions of followers. He’s smart, his lessons teach you to think outside of the box and his course will get you great results."
- Steli Efti, CEO at Close, Podcast Host, Author and Speaker